287 pages
English language
Published July 24, 2012 by O'Reilly.
The connected company
by David Gray
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Connected companies have the advantage, because they learn and move faster than their competitors. In 'The Connected Company', we examine what they're doing, how they're doing it, and why it works. It shows how any company can use the same principles to adapt - and thrive - in today's ever-changing global marketplace.
Subjects
- Customer services
- Technological innovations
- Management
- Internet marketing